# Ivory Coast : The Nexans Group is approaching the West African market with the inauguration of its Côte d'Ivoire branch. A project of 15 million euros, located in Abidjan and headed mainly by Nexans Morocco, the first in Africa. Details.
Nexans Cote d'Ivoire, which manufactures cables for home and industrial use, as well as electrical transformers for the entire West African region, officially launched on November 9 in a new industrial zone in Abidjan.
At a cost of 15 million euros, which is 9.8 billion FCFA, the plant benefits from an investment that puts Cote d'Ivoire at the center of the Group's development strategy in Africa.
Nexans Maroc, in cooperation with Nexans France, is mostly part of Envol Group, based in UEMOA, which has been distributing the Nexans brand in the region for more than 30 years.
Built on an area of 32,000 m², this infrastructure is equipped with state-of-the-art facilities that will serve hundreds of young Côte d'Ivoire residents who are trained at Nexans facilities in Morocco.
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Nexans' presence in Côte d'Ivoire comes in a particularly favorable context for the electricity sector, said Daniel Kablan Duncan, vice president of Cote d'Ivoire.
The country is pursuing an ambitious policy of expanding electricity production, which should increase from 2,200 MW to 4,000 MW in 2020 and 6,000 MW in 2030.
In addition, the PRONER program is an ambitious rural electrification program that was electrified in 2017 by an electrified village in 2017 and aimed at targeting 8500 targeted villages by 2020, says Daniel Kablan Ducan.
Between 2014 and 2030, Côte d'Ivoire plans to invest $ 22.5 billion or 11 billion CFAFs to meet the demand of the country and neighboring countries at the same time. said the vice president.
This latest generation investment will surely benefit the largest cable manufacturer in the country. Nexans Côte d 'Ivoire Abdelkrim Alaoui, CEO of Nexans, is part of the development strategy of the Nexans Group in Africa.
"It is a brand of confidence in Côte d'Ivoire, the first economy and the gateway to the WAEMU zone and the rapprochement with the regional market," he explained. Nexans Cote d'Ivoire really covers Côte d'Ivoire market and focuses mainly on the entire WAEMU region or even on the whole of West Africa.
This investment of € 15 million is only the first phase of development in Abidjan. The second phase, according to group managers, should be "in two to three years" to expand Nexans Côte d 'Ivoire.