It is the truth generally acknowledged that online shopping can be an absolute nightmare.
What looks good on the model will often look quite different to you – not just with creative styling and Photoshop, but because we usually only see clothing on a certain type of body: slender.
PrettyLittleThing finally responds to our challenges to show us what garment really looks like on different bodies.
For Hailey Baldwin retailer's collection, PrettyLittleThing's product pages show two models that have the same outfit. One model is a standard size, while the other is a plus.
And people are big fans of the move.
Some have noted that more can be done to better represent clothing on all body types.
Brands could display items wearing different sizes, rather than just the standard sizes of the model and the size plus (they would like to know how their clothes could look on the drapes).
More: Fashion
Customers are demanding that clothes appear that wear patterns of different skin tones.
But the decision is initial and we apply PrettyLittleThing to do something out of the ordinary.
The more variety of fashionable business spaces, the better. Please, please.
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